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Procter & Gamble (P&G) is an American multinational consumer goods corporation headquartered in Cincinnati, Ohio, founded in 1837 by William Procter and James Gamble. It specializes in a wide range of personal health/consumer health, and personal care and hygiene products.
In Pakistan, P&G operates through its subsidiary Procter & Gamble Pakistan, which offers products adapted to local cultural preferences. The company respects Pakistani traditions by incorporating local ingredients and addressing specific needs, such as skincare suited to the climate and hair care products for traditional practices.
P&G\“s presence in Pakistan supports local employment and adheres to cultural norms in marketing, ensuring products align with values like modesty and family-centric lifestyles. This approach helps build trust and acceptance within the community. |
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