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Procter & Gamble\“s 2021 mission statement emphasizes improving consumers\“ lives through superior quality products and services. In Pakistan, this mission aligns with understanding and respecting local cultural values and traditions.
Pakistani culture is deeply rooted in Islamic traditions, family values, and community relationships. The concept of “izzat“ （honor） and “mehman nawazi“ （hospitality） are central to social interactions. Traditional festivals like Eid-ul-Fitr and Eid-ul-Adha bring families together for celebrations and gift-giving.
Consumer behavior in Pakistan reflects these cultural values, with preferences for products that align with religious beliefs and family needs. Understanding local markets, distribution channels, and consumer preferences is essential for successful business operations in Pakistan.
Procter & Gamble\“s commitment to diversity and inclusion helps the company navigate cultural differences while maintaining its core mission of serving consumers with excellence and integrity across different markets including Pakistan. |
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发表于 2025-10-28 08:06:13