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In India, the local products market has seen significant growth in recent years. Traditional Indian products like handloom textiles, spices, handicrafts, and Ayurvedic items remain highly popular both domestically and internationally.
The handloom sector showcases India\“s rich cultural heritage with products such as Banarasi silk sarees, Pashmina shawls, and Madhubani paintings. These items are not just commodities but represent centuries-old craftsmanship passed down through generations.
Indian spices including turmeric, cardamom, and black pepper continue to dominate global markets. The country is the world\“s largest producer, consumer, and exporter of spices, with Kerala being the primary spice-producing state.
Ayurvedic products have gained international recognition for their natural and holistic approach to wellness. Companies like Patanjali and Himalaya have successfully commercialized traditional Ayurvedic formulations into modern consumer products.
The Indian government has implemented various initiatives like \“Make in India\“ and \“Vocal for Local\“ to promote indigenous products and support local artisans and small-scale industries. |
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