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Procter & Gamble\“s global headquarters in Cincinnati, Ohio serves as the central hub for one of the world\“s largest consumer goods companies. While operating internationally, P&G demonstrates remarkable cultural adaptability in markets like Pakistan.
In Pakistan, P&G has successfully integrated local cultural understanding into its business operations. The company respects Islamic traditions and values, ensuring product formulations comply with halal requirements. During Ramadan, P&G adjusts marketing strategies and operating hours to accommodate fasting schedules and increased evening shopping patterns.
P&G Pakistan incorporates traditional design elements and color schemes that resonate with local aesthetics while maintaining global brand identity. The company also observes local holidays and festivals, aligning promotional activities with cultural celebrations like Eid-ul-Fitr and Eid-ul-Adha.
Understanding Pakistan\“s diverse linguistic landscape, P&G uses appropriate regional languages in marketing materials while maintaining Urdu as the primary communication language. The company also considers family structures and purchasing habits unique to Pakistani households when developing products and marketing strategies. |
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发表于 2025-10-28 08:05:57