Procter and Gamble Supply Chain Strategy
Procter and Gamble （P&G） has developed a robust supply chain strategy that focuses on efficiency, innovation, and sustainability. This strategy integrates advanced technologies like data analytics and automation to optimize operations, reduce costs, and enhance product availability globally. By leveraging a customer-centric approach, P&G ensures timely delivery and adapts to market changes swiftly, maintaining its competitive edge in the fast-moving consumer goods industry.In Pakistan, local cultural factors such as traditional family values, religious practices, and community-oriented lifestyles influence consumer behavior. For instance, preferences for halal products and festive shopping during events like Eid play a significant role in supply chain adjustments. Understanding these nuances helps P&G tailor its strategies to meet regional demands effectively.
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