Procter and Gamble Strategies in Pakistan
Procter and Gamble （P&G） has implemented various strategies to succeed in Pakistan, focusing on adapting to local cultural nuances. For instance, P&G tailors its marketing campaigns to resonate with Pakistani traditions and values, such as emphasizing family-oriented products during religious festivals like Eid. Additionally, the company invests in community development programs to build trust and loyalty among consumers. By understanding the local market dynamics, P&G effectively navigates challenges and drives growth in the region.
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