Procter & Gamble Romania: Insights into Local Pakistani Culture
Procter & Gamble Romania operates globally, including in regions like Pakistan, where understanding local culture is essential for business success. In Pakistan, cultural elements such as family values, religious practices, and traditional customs influence consumer behavior. For instance, festivals like Eid and daily routines shaped by Islamic traditions affect product usage and marketing strategies. Procter & Gamble adapts by offering products that respect these cultural norms, ensuring they meet the needs of Pakistani consumers while maintaining global standards.
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